Privacy policy

Last Updated: January 16, 2025

This website is owned and operated by SCHARLA LTD. References to "we," "our," or "us" in this privacy notice mean SCHARLA LTD/SCHARLA Active.

At SCHARLA Active, your privacy is a top priority. This Privacy Policy outlines how we collect, use, and protect your personal information when you visit our website, make a purchase, or interact with us in any way. By using our services, you agree to the practices described in this policy.

This privacy notice provides information about how we process the personal data we collect about you or you provide to us when you visit our website (Scharla Active ) and engage with us through our social media channels.

We are committed to ensuring your privacy is protected and that we comply with data protection laws. For the purposes of data protection laws, we are what is known as the data 'controller' of your personal data.


1. Information We Collect

We collect personal information to provide a seamless shopping experience and improve our services.

Information You Provide:

  • Name
  • Email address
  • Billing and shipping address
  • Payment details (processed securely through third-party payment gateways)
  • Phone number

Automatically Collected Information:

  • IP address
  • Device type
  • Browser type
  • Pages visited on our website
  • Time spent on our website

Cookies and Tracking Technologies:

We use cookies to improve your browsing experience, track site usage, and tailor marketing efforts. You can manage cookies through your browser settings.

We collect Device Information using:

  • Cookies: Data files placed on your device that often include an anonymous unique identifier. For more information about cookies, visitAll About Cookies | Online Privacy and Digital Security .
  • Log Files: Track actions on the Site, including your IP address, browser type, Internet service provider, referring/exit pages, and timestamps.
  • Web Beacons, Tags, and Pixels: Electronic files used to record information about your browsing behavior.

Order Information:

When you make a purchase or attempt to make a purchase through the Site, we collect details such as:

  • Name
  • Billing and shipping address
  • Payment information
  • Email address
  • Phone number

2. How We Use Your Information

We use your personal information for the following purposes:

Order Information:

  • To fulfil your orders (process payments, arrange shipping, and provide invoices/order confirmations).
  • To communicate with you.
  • To screen for potential risk or fraud.
  • To provide information or advertising relating to our products or services, in line with your preferences (via social media, email, and/or SMS).

Device Information:

  • To screen for potential risk and fraud (e.g., by analysing your IP address).
  • To improve and optimise our website by analysing user behaviour and marketing campaign performance.

SMS Communications:

By providing your phone number and opting into marketing, you consent to receive SMS communications, including:

  • Promotional offers
  • Product updates
  • Transactional notifications (e.g. order confirmations)
  • Customer service messages

Important:

  • Message frequency may vary.
  • Standard messaging rates apply.
  • Consent to receive SMS messages is not a condition of purchase.

3. Sharing Your Information

We do not sell or rent your personal information to third parties. However, we may share your data in the following ways:

  • Service Providers: Trusted third parties (e.g., payment processors, shipping partners) assist in delivering our services. These providers use your data solely to perform their contracted services and comply with data protection laws.
  • Google Analytics: Helps us understand website usage. For more information on Google’s privacy practices, visit Google Privacy Policy. You can opt out of Google Analytics here.
  • Legal Requirements: We may disclose your data to comply with laws, regulations, or legal processes, such as subpoenas or court orders.

Targeted Advertising Opt-Outs:

Alternatively, visit the Digital Advertising Alliance Opt-Out Portal.

Opting Out of SMS Communications:

  • Reply "STOP" to any SMS you receive.
  • Contact customer support to remove your phone number from the SMS list.

Note: Opting out of marketing SMS does not affect transactional messages.


4. Your Privacy Rights

Depending on your location, you may have the right to:

  • Access the personal information we hold about you.
  • Correct or update inaccurate/incomplete data.
  • Request the deletion of your personal information.
  • Opt out of marketing communications (unsubscribe anytime).
  • Restrict or object to certain data processing activities.

To exercise your rights, contact us at: hello@scharlaactive.com


5. Data Retention

We retain your personal information only as long as necessary to fulfill the purposes outlined in this Privacy Policy unless a longer retention period is required by law. Data is stored securely to prevent unauthorised access or misuse.


6. Cookies Policy

Cookies enable us to:

  • Recognise you when you return to our site.
  • Remember your preferences.
  • Analyse website performance.

You can disable cookies via your browser settings, but some features may not function properly.


7. Updates to This Privacy Policy

We may update this Privacy Policy to reflect changes in our practices or for operational, legal, or regulatory reasons. Updates will be posted here, along with the "Last Updated" date.


8. Contact Us

For any questions, concerns, or requests regarding this Privacy Policy, please contact us at:

Email: hello@scharlaactive.com
Address: 124 City Road, London, England, EC1V 2NX

Thank you for trusting SCHARLA Active. We are committed to protecting your privacy and providing a secure shopping experience.